Souperstar Journey
2010
AUGUST: The journey begins for entrepreneur Nicci Clark. With a background in critical care nursing, she starts a pioneering diet company, Nourished, specialising in nutritionally balanced fresh meals delivered to the door. Soon it becomes very apparent her fresh healthy soups are a winner. Customers including the cast of Downton Abbey crave her soups long after their health programmes have finished.
2014
JULY: Nicci becomes a fully qualified nutritionist.
2015
JANUARY: 3am Nicci has a lightbulb moment in the Nourished kitchen. Her brainchild; grab and go soups in a microwaveable bottle.
2016
NOVEMBER: Inspired, she travels to the U.S.A in search of a microwaveable bottle, only to find it doesn’t exist…anywhere in the world.
2018
JULY: Nicci decides she will be the one to create the world’s first microwaveable, fully recyclable bottle for fresh soup, and Re:Nourish is born.
2019
JANUARY: After 9 months of design and hundreds of prototypes, the first Re:Nourish bottle is born.
MARCH: She presents her soups to the world at the IFE Excel London and Re:Nourish wins Best Health and Wellness Food.
APRIL: Planet Organic’s London stores begin selling Re:Noursh.
SEPTEMBER: Waitrose stocks Re:Nourish in all 314 stores. The first new brand ever to get full national listing.
OCTOBER: Karen Holland joins Re:Nourish as Chief Operating Officer.
DECEMBER: Re:Nourish wins Grocer Top Product Launch of the year.
2020
JANUARY: CO-OP launches Re:Nourish in their food to go stores. Ocado launches Re:Nourish. Selfridges launch Re:Nourish.
FEBRUARY: Re:Nourish is Finalist for Grocer Gold Start Up Of The Year (The Oscars for food and drink). Louise Steer Joins Re:Nourish as Director of Operations.
APRIL: 3 soups become 5 soups in Waitrose.
Covid19 lockdown hits the UK. Re:Nourish donates 10,000 bottles to hospitals and those in need.
AUGUST: Re:Nourish secures Brakes contract.
SEPTEMBER: Doehler Ventures and a private angel invest in Re:Nourish. Belief in the little bottle keeps growing.
Re:Nourish goes platinum. 1 million bottles sold in the UK.
Our first extensive OOH advertising campaign, ‘We’ve got the bottle’ launches across the UK.
2021
JANUARY: Re:Nourish launches into Wholefoods, Amazon Fresh.
FEBRUARY: Re:Nourish is now the fastest growing soup brand in the U.K after growing a whopping *248% (Neilsen data February 2020 - February 2021) during a pandemic. We've certainly got the bottle and the U.K loves us!
APRIL: 2 New flavours "Hearty" Mexican bean chilli & "Uplift" red Thai noodle launch into retail bringing the total to 8 Souperstars!
JUNE: Finalist for Grocer Gold Awards " SME Brand Of The Year." Fingers crossed for the winner announcement in October
JULY: RE:NOURISH launches into Hong Kong with 6 of their best selling soups- First ever U.K soup brand to be listed there! Find us in CitySuper retail stores.
AUGUST: Lucy Windsor joins as National Account Manager - Out Of Home.
SEPTEMBER: Re:Nourish launches into the UAE - Dubai & Qatar - Doha and Hong Kong. This is the first fresh soup brand to launch in these countries. We are now a global brand! Re:Nourish launches it's 2 new soups Strength & Fuel into Waitrose
OCTOBER: Re:Nourish raises £2m in their latest series A funding round which will help turbo charge this little superstar bottle. Re:Nourish also launches into universities and hospitals via Brakes
NOVEMBER: Re:Nourish wins the Grocer New Product Award 2021 and Quality Food Award 2021. Re:Nourish launches into WHSMITH into 60 hospitals via their sites.
DECEMBER: Nicci our founder makes her TV debut on SKY news to discuss the growth of RE:NOURISH. What a year we have had, can't wait to see what 2022 brings...
2022
JANUARY: Re:Nourish is officially the fastest growing soup brand in 2021!
APRIL: Re:Nourish launches the first grab & go Fresh Gazpacho into Waitrose, Ocado, Whole Foods & Planet Organic.
MAY: Re:Nourish is growing as Danielle Scanlon joins us as Finance and Operations assistant.
AUGUST: Re:Nourish new Gazpacho is so popular in this 40.c heatwave it has sold out! It is also shorlisted for The Grocer New Product Award 2022
SEPTEMBER: The team grows and we move into bigger offices!
OCTOBER: Re:Nourish launches 3 souper soups into Australia. The start of this incredible soup revolution
NOVEMBER: Re:Nourish launches into Germany with REWE Dortmund as the first to stock out souperstar soups.
WINNER RE:NOURISH Wins The Grocer New Product Award for the second year in a row for + REFRESH Gazpacho 🌟
2023
JANUARY: RE:NOURISH launches into France. You can now find us in Monoprix.
FEBRUARY: RE:NOURISH launches into Belgium via Upfresh.
MARCH: Nicci & Karen head for a visit to Australia after the launch of RE:NOURISH into Coles.Global revolution with our souperstar soups is well and truly happening!
APRIL: +REFRESH Gazpacho re-launches in the UK for the summer, including over 240 Sainsbury's stores.
MAY : Nicci, our founder has been selected as a finalist for the Grocer Gold Awards, Entrepreneur of the Year 2023. Keeping our fingers crossed for July 🤞
JULY : 5000 RE:NOURISH Gazpacho bottles were served at Wimbledon Tennis!
AUGUST: RE:NOURISH has doubled it's market share in the UK from 2022 and is the now NO5 in the UK in just 4 years 🌟🌟
SEPTEMBER: Our new soup RESTORE - Pea, Leek & Watercress launches into Sainsbury's, Waitrose & Planet Organic. Within the first week it sells out which is a good sign this is a souperstar favourite. ❤️
NOVEMBER : WINNER WINNER! Nicci won Innovation Entrepreneur of The Year 2023 at the Great British Entrepreneur Awards. These awards are billed as the "Grammy's for Entrepreneurs" This is a huge accolade with over 5000 entries. The judges comments: "RE:NOURISH is a remarkable solution of our time, catering to the health-conscious and environmentally aware society. With substantial growth in a short period and strong prospects for the future, RE:NOURISH stands out as an innovative response to the growing awareness of nutrition and well-being. The brand exhibits the potential to reach tremendous heights, and the judges wish Nicci and RE:NOURISH all the best" Team RE:NOURISH are certainly celebrating this might win. 🌟🌟❤️
2024
JANUARY: Happy new year souperstars. It's our biggest ever month as RE:NOURISH sold a whopping 8 soups per minute. 🚀
MARCH: RE:NOURISH is now officially B Corp Certified. We are proud to meet high standards of social and environmental performance, transparency and accountability.
APRIL : Our new limited edition Gazpacho + Refresh launches into Sainsbury's Superstores on the 16th April and sells out in 3 days...Yes it's that good! This incredible fresh Gazpacho launches into Waitose & Wholefoods on the 24th April and again sells out...Run souperstars although you may have to fight to get hold of a bottle!
On the 24th April Nicci visited Number 10 Downing Street to have tea with the Prime Ministers Wife Akshata Murty as part of Buy Women Built & Women in Business. 50 brilliant female CEO's in fashion, beauty, food & tech celebrated each other. Certainly a pinch me moment for Re:Nourish & Nicci.
MAY: It's now even easier to get hold of Re:Nourish as we've launched 4 delicious soups into Hello Fresh. Now you've got a quick, easy, healthy lunch and dinner delivered to your door. Souperb!
JUNE: Summer season has gone off with a bang after our limited edition +Refresh Gazpacho launches back into Sainsburys, Waitrose, Ocado & Wholefoods..all we now need is the sun!
SEPTEMBER: You asked souperstars and we listened. We are proud to present our 9th Souperstar +Focus Mushroom Soup – Nutritional goodness designed to fuel your focus and sharpen your mind. The star of the show is the mighty mushroom, packed with brain-boosting B vitamins and selenium to help support cognitive function and keep you on your A-game. Find this shroomtastic soup in Waitrose, Ocado & Wholefoods.
OCTOBER: We are thrilled to announce not 1 but 2 exciting launches this month. First up the mighty Morrisons have added Calm and Restore Re:Nourish soups to their £3.50 meal deal. Healthy eating just got easier at an amazing price. If that wasn't enough we've just partnered with our friends at Mindful Chef to offer you hassle free delicious lunches with their hassle free healthy dinners. Have a souper month souperstars!
DECEMBER: We'd like to thank all our Re:Nourish souperstars for all their support and buying our little bottle of health in 2024. We continue to grow and have some incredible launches in 2025. Watch this space souperstars and here's to a happy and healthy 2025. Love RE:NOURISH team
What next?
Watch this space
News
From The Souper Stars
RE:NOURISH launches into Mindful Chef
RE:NOURISH launches into Morrisons
